Communication
Comunica, constantly updated on innovative and effective communication techniques, offers its skill for the elaboration and distribution of clear messages to reach customer’s goals.
Corporate
We analyze and develop a coordinated image for our clients. Through dedicated communication strategies, we provide greater visibility to the company by enhancing its positive image with the media, opinion leaders, stakeholders and end users.
We analyze and develop a coordinated image for our clients. Through dedicated communication strategies, we provide greater visibility to the company by enhancing its positive image with the media, opinion leaders, stakeholders and end users.
Our services include:
- Company image analysis
- Company positioning and product branding
- Media relations
- Events and sponsorships
- CEO reputation
- Media training for managers
- Planning advertising campaigns
- Results monitoring
Product
We help companies with the release of new products and the revitalization of the image of existing products, through the following services:
We help companies with the release of new products and the revitalization of the image of existing products, through the following services:
- Identifying characteristics and providing value assessment of a product
- Developing a communication strategy
- Creation of ad hoc events
- Developing and planning advertising campaigns
Crisis
We are aware of the importance of an organization’s reputation. We offer our knowledge to develop and implement programs that provide assistance in avoiding or overcoming crisis situations.
We are aware of the importance of an organization’s reputation. We offer our knowledge to develop and implement programs that provide assistance in avoiding or overcoming crisis situations.
Crisis prevention - We prepare the company and its management to anticipate crisis situations.
Crisis preparedness - We prepare the company or efficiently managing a crisis should it occur
Crisis response - We prepare the company for efficiently managing a crisis should it occur
Crisis recovery - We rebuild and reinforce the reputation of the company after a crisis.
Our services include:
- Risk evaluation
- Organization of a crisis committee
- Developing questions/answers before, during and after the crisis)
- Spokesperson training
- Results monitoring
Internal
We help the client promote internal circulation of information through shared communication and individual contributions. We facilitate the understanding and sharing of the organization’s goals to all employees, by stimulating their participation, in order to establish a positive internal environment and to prevent stressful situations.
We help the client promote internal circulation of information through shared communication and individual contributions. We facilitate the understanding and sharing of the organization’s goals to all employees, by stimulating their participation, in order to establish a positive internal environment and to prevent stressful situations.
Our services include:
- Analysis of the company’s goals and staff morale
- Definition of dedicated processes of communication
- Implementation and/or support of the communication activities
- Production of communications media (newsletters, questionnaires, house organs, audiovisual materials, company intranet contents and web TV).
- Organizing events, conventions, seminars, etc.
Public & Social
Many public sector organizations dedicate much of their attention to their relationship with citizens/customers, encouraging their feedback in order to enhance the services they provide and establish a positive opinion of the Organization.
Therefore it has became necessary to utilize unique communication approaches.
Many public sector organizations dedicate much of their attention to their relationship with citizens/customers, encouraging their feedback in order to enhance the services they provide and establish a positive opinion of the Organization.
Therefore it has became necessary to utilize unique communication approaches.
We offer a range of solutions designed to:
- Identify the goals of government agencies
- Create an assessment of their communication and image requirements
- Study and design an integrated communication plan by including partners and stakeholders
- Monitor the effectiveness of communication initiatives
- Implement training activities for the acquisition of skills and mechanisms necessary to develop an appropriate, social and intercultural communication plan.